Accessibility services like subtitling, captioning, audio description, and sign language interpretation make media more inclusive for viewers with disabilities. As more organizations prepare to meet the requirements of the European Accessibility Act (EAA), understanding these deliverables and how they fit into post-production workflows has become essential.
This guide breaks down the most common types of accessibility deliverables, how they benefit audiences, and how they help content creators and distributors comply with EAA regulations and reach wider, more diverse audiences.
Subtitles for the Deaf and Hard of Hearing (SDH)
What is it? Subtitles for the deaf and hard of hearing are a specialized form of subtitles that go beyond dialogue transcription to make video content more accessible to hearing-impaired audiences. In addition to transcribing dialogue, SDH includes descriptions of non-verbal sounds such as music cues, ambient noise, sound effects, and speaker identification when multiple voices are present. These details help recreate the full audio experience through text, ensuring viewers understand not just what is said, but how it is said.
Who does it benefit? SDH mainly supports the deaf and hard of hearing community, but also benefits non-native speakers and anyone watching in a noisy environment or without sound. By offering more context than standard subtitles, SDH enhances comprehension and provides a more engaging viewing experience for all audiences.
How is it made? To create SDH, all spoken and relevant non-verbal audio is transcribed, and contextual notes are added. Each line is time-coded, synchronized with the video, and reviewed for clarity, readability, and accuracy before final delivery in the client’s preferred format.
Closed Captioning (CC)
What is it? Closed captions display spoken dialogue and key audio cues as on-screen text, enabling viewers to follow along without sound. While similar to SDH, closed captions may not include every non-verbal sound or as much contextual detail. Viewers can typically toggle captions on or off through their device or streaming platform, making them one of the most familiar and widely used accessibility features in media.
Who does it benefit? Closed captioning is designed primarily for individuals who are deaf or hard of hearing, but it also benefits non-native speakers, language learners, and anyone viewing content without audio in sound-sensitive environments. Beyond accessibility, captions also improve content discoverability and searchability across digital platforms.
How is it made? CC follows a similar process to SDH but is generally simpler to produce. Dialogue is transcribed, essential audio cues are added, and captions are synchronized with the video. The captions then undergo quality checks for timing, readability, and accuracy before export in the desired format.
Audio Description (AD)
What is it? Audio description provides narrated explanations of visual elements such as actions, settings, on-screen text, and facial expressions. These narrations are inserted during natural pauses in dialogue, providing additional context for viewers with visual impairments.
Who does it benefit? AD is designed for individuals who are blind or have low vision, as well as anyone who benefits from auditory reinforcement of visual details. It helps ensure that every viewer can follow the narrative, understand context, and stay engaged.
How is it made? AD scripts are written to describe key visual information without interrupting dialogue. Voice talent records the narration, which is mixed and synchronized with the video. Professional writers and narrators ensure the tone and pacing complement the original production. The final track undergoes quality checks for clarity, accuracy, and synchronization before being delivered in the client’s preferred format.
Sign Language Interpretation (SLI)
What is it? Sign language interpretation provides an on-screen translation of spoken dialogue and audio content through sign language, ensuring full communication for viewers who communicate visually. A certified interpreter appears in a video window or as an overlay, translating the spoken words, tone, and emotion of the content in real time. SLI helps preserve the natural rhythm and intent of the message, allowing sign language users to engage with media on an equal footing.
Who does it benefit? SLI is designed for viewers who are deaf or hard of hearing and use sign language as their primary means of communication. It is also valuable in educational, corporate, or public service settings where accessibility and inclusion are priorities.
How is it made? A certified interpreter translates the audio content in real time or through pre-recorded sessions. The interpreter’s video is synchronized with the original content, reviewed for clarity and timing, and finalized in the client’s preferred format.
Why Accessibility Matters
The European Accessibility Act (EAA) requires accessibility features not only for new and pre-recorded content but also for existing and live media distributed within the European Union. While this represents a major shift for content producers and distributors, it also creates an opportunity to reach wider audiences and foster inclusion by ensuring that every viewer can access and enjoy your content. Beyond compliance, accessibility strengthens brand reputation, deepens audience loyalty, and demonstrates a commitment to equality and inclusion.
How TransPerfect Media Can Help
At TransPerfect Media, we combine global reach, technical expertise, and local insight to help clients meet accessibility standards and engage audiences everywhere. Our team:
- Delivers SDH, CC, AD, and SLI in any language and format
- Uses advanced technology and a worldwide studio network for fast, cost-effective turnaround
- Works closely with clients to create flexible, scalable workflows tailored to evolving compliance requirements
Whether you’re updating your library to meet EAA requirements or incorporating accessibility services into your post-production pipeline, TransPerfect Media is ready to help you meet compliance goals and connect with audiences everywhere.
Get in touch with us today—we look forward to collaborating with you!
